Earlier this year, we have experienced major changes around us and our usual routine had to adjust. Fast forward to general community quarantine (GCQ), rules were relaxed and you will see people going back to the way they were.
Despite the precautions imposed and the health workers’ effort to contain the coronavirus (COVID-19), the Philippines still has a high rate of persons infected with the disease and the government is relying for the vaccines to help eradicate COVID-19.
FreebieMNL once conducted a survey for hundreds of participants asking if they were ready to head back to the mall. Find out the reasons why they were willing to step out of their homes even though thousands of people are getting infected everyday.
Mall Behavior will Change Temporarily
Prior to the COVID-19 outbreak, most Filipinos visit the mall more than twice a week. Some even trek to it daily to purchase groceries, settle bills, dine at a restaurant, or even just hang out with friends. Due to the ongoing threat and the virality of the sickness, Filipinos are airing on the side of caution.
Despite the Changes, People Will Still Go to the Mall
Believe it or not, most will still do. They want to give it another week or so before they head back, but most are eager to enter the air-conditioned halls of their favorite commercial center.
The tougher ones, instead of staying away, plan to reduce their visits to once a week (for now).
What Motivates Them to Go to the Mall?
If you’re thinking that the supermarket is their motivation to go to the mall, you’re wrong. It’s actually the department store. A wide selection, multiple options that fit any budget, what’s not to like, right? It certainly beats any e-commerce site any day.
What Else Do They Visit?
Restaurants, bars and food courts rank high on the list. Because of the quarantine, people will certainly want to go to their favorite dining spots and have a feast. The selection also includes barbershops, electronics and appliance stores, and apparel shops. What’s not high on the list? Cinemas and furniture shops.
What Do They Want to See From Mall Operators?
Despite the different preferences and behavior, majority of our respondents are united in one thing: all demand stringent anti-COVID 19 policies from their malls. Sanitizers and social distancing ranks high on their lists. Other suggestions include: no dine-ins, reduced foot traffic, and even partitions when eating in restaurants.
What do you guys think? Is it worth the risk?
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