She’s the first-ever Korean ambassador for the brand!
Chanel has appointed BLACKPINK’s Jennie as the new face of Channel 22. She is the first Korean ambassador for their iconic luxury brand. The stunning visuals of Jennie in their latest campaign accompanied the announcement.
Jennie’s impeccable sense of fashion makes her a perfect fit for Chanel. Her new brand deal shows Korea’s growing influence in the international fashion industry.
The campaign ad shows Jennie wearing Chanel 22’s signature bag in Seoul. Creative director Virginie Viard created the Chanel 22 bag as part of the Spring/Summer’22 collection.
It features a sleek, modern design, clean lines, and a structured shape that exudes sophistication and elegance. The bag is made of high-quality leather with a smooth and luxurious feel and comes in various colors to suit any taste.
The standout feature of the Chanel 22 bag is its unique chain strap, crafted in the shape of the iconic Chanel logo, adding a touch of glamour and timeless style to the design. The bag is spacious enough to hold all your daily essentials, making it the perfect accessory for any occasion.
With its impeccable craftsmanship and classic yet modern design, the Chanel 22 bag is sure to become a must-have for fashion lovers worldwide.
Jennie has always been a fashion icon, and her association with Chanel 22 further cements her status. Kristen Stewart and Keira Knightley have represented the brand in the past, and now Jennie joins them as a global ambassador.
As a Chanel ambassador, Jennie will take part in various promotional activities and events for the brand. Fans of the star will see what other collaborations and projects she will undertake soon.
Banner Image Dani Sison
