This exciting new partnership will strengthen both companies.
Two record labels have partnered to promote South East Asian talents worldwide. These are Universal Records PH and Singaporean music label Cross Ratio Entertainment.
The deal aims to effectively introduce Universal Records artists and bridge the gap between artists and fans from neighboring countries. Thus, this arrangement will partner these two labels to engage in regional collaborations and promotions—all while providing support to each other’s artists.
Of course, a chance to meet amazing Filipino and Singaporean talents is in store and meet Cross Ratio artists. Now included in its Filipino roster are Universal Records’ Christian Bautista, Donny Pangilinan, Julie Anne San Jose, Kyle Juliano, Shanti Dope, Timmy Albert, and TALA. Meanwhile, Cross Ratio offers Alfred Sim, Derrick Hoh, Cindy Zhang, Shelby Wang, Tay Kewei, and xxmxrcs.
Cross Ratio Entertainment is one of Singapore’s independent headliners. It started as an artist management company that nourishes music talents from its country. It has since evolved to provide fresh artists for its offering. Cross Ratio Entertainment is a label that adjusts according to its time.
About Universal Records PH
Universal Records is one of the staple record labels in the Philippines. It is home to Original Pilipino Music (OPM).
These days they cater to different genres. This includes pop, rock, hip-hop, and even folk music. It includes artists and bands like Christian Bautista, Gloc-9, Gracenote, Ice Seguerra, Imago, Julie Anne San Jose, Neocolours, Noel Cabangon, Parokya Ni Edgar, and Shanti Dope.
Apart from this, they have also created avenues for booming recording artists. These are Angelina Cruz, Donny Pangilinan, Gio Marlo, Hannah Pangilinan, Hero, Jay Garche, Kemrie, Kurei, Maine Mendoza, Mark Oblea, Paolo Sandejas, TALA, and The Knobs.
Upon the tie-up release, Gary Valenciano and Julie Anne San Jose dropped a melodic duet called “Di Ka Akin,” a song about unrequited love.
Will they film an official MV for this? Right now, your guess is as good as ours.
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But it would be amazing if they did.
Featured Image Daniella Sison