Exclusive blends, special services, and more.
At the new Johnnie Walker Luxury Boutique at Rustan’s Shangri-La Plaza, there’s more than one way to experience whisky.
When Diageo Philippines opened the boutique’s doors, it also opened up a luxurious world of whiskies for shoppers to discover. With a portfolio of some of the most exceptional and rarest blends in the world, the Johnnie Walker Luxury Boutique allows whisky aficionados to explore everything Diageo offers.
The boutique showcases all the prestige scotch whisky brands under Diageo, led by Johnnie Walker Blue Label’s unique flavor. If you love whisky, you’ll be thrilled to know that you can find the Rare & Exceptional collection there. It features the John Walker & Sons XR21—an exclusive blend of rare, 21-year-old whiskies, based on handwritten notes passed down from one master blender to another. This collection also includes the Mortlach Single Malt Scotch Whisky 12YO and the Mortlach Single Malt Scotch Whisky 16YO.
“We brought the Luxury Boutique concept to Rustan’s in Shangri-La Plaza to continue driving growth for the spirits category in the Philippines while making high-end, luxury whisky accessible to people in one of the metro’s most prestigious shopping destinations,” says Fatima Espineda-Caeg, Marketing Manager, Luxury and Whisky of Diageo Philippines.
The centerpiece of the Johnnie Walker Luxury Boutique
The boutique boasts of a gifting and personalization station where consumers can customize their whisky purchases. For a minimum of two bottle orders, you can opt for any of the available services, such as engraving and custom leather tags. After paying, you can fill out a form indicating what you want to have engraved on the bottles. They’ll be delivered straight to your door within three to five working days. What’s more, all purchases also come in limited edition gift packaging, strengthening Johnnie Walker’s position as the perfect gift for special occasions.
“We envisioned the Johnnie Walker Luxury Boutique as a way for our customers to give the people in their lives gifts that capture and magnify our whisky’s characteristics,” Espineda-Caeg says. “We see this as a way to breathe new life into the brand’s deep heritage, allowing people to discover the true depths of flavor it offers.”
The Johnnie Walker Luxury Boutique is located on the third floor of Rustan’s Shangri-La Plaza until December 31.
Check out Johnnie Walker Philippines on Facebook for more details.
Featured Image Paulo Correa