The Limited Edition Oreo x BLACKPINK Collab Launches In the Philippines

These special Oreo cookies come with surprise BLACKPINK photocards!

Filipino Blinks are in for a treat after Oreo and BLACKPINK’s latest collaboration has officially made its way to the country. Oreo teaming up with one of the biggest K-pop acts of this generation will bring fans bespoke products, collectibles, and exciting events.

BLACKPINK in your Oreo

In this special collaboration, Blinks won’t be left disappointed with the product packaging because it definitely shouts “BLACKPINK.” The cookie dons the symbolic crown of the K-pop sensation, a hallmark of BLACKPINK’s first full studio album—“THE ALBUM.”

The Oreo x BLACKPINK collaboration comes in the cookie’s classic flavors: Vanilla and Chocolate. But wait, more flavors will don the chic limited-edition packaging, much to the delight of every Filipino Blink. The “Black” version features the original Black Oreo cookie with Pink strawberry cream filling. On the other hand, the “Pink” version comes in a Pink Oreo cookie with dark chocolate cream filling.

Fans can also expect the full range of the Oreo x BLACKPINK products to drop this January 15, 2023, in all major retailers, supermarkets, and e-commerce channels. 

More freebies, more fun

Aside from the special collaboration, Blinks can anticipate limited-edition memorabilia to forever remember this moment. Here are some of the exciting things that you can grab once you get the chance to get the Oreo x BLACKPINK cookies:

Regular Oreo Packs – endorsed by BLACKPINK members 

You can collect the products featuring all four members’ autographs, presented at random on the front of each Oreo x BLACKPINK packaging. Heads up, this is only until stocks last!

Oreo Multipacks of 9s and 6s – contains a surprise BLACKPINK collectible photo card

If you’re already invested in the K-wave, you already know how important photo cards are. All flavors of the multipacks will feature a total of 10 different collectible photo cards. The photo cards will feature two of each BLACKPINK member: Jisoo, Jennie, Lisa, and Rosé. Aside from the solo photo cards, there will also be two group photos of the members.

Get a personalized video message from BLACKPINK when you purchase any special edition pack

Once you purchase the limited edition cookies, you can scan the QR code on the regular packs or just go to this website, create an account, scan the barcode, and receive free mobile wallpaper downloads and a personalized video message from your bias! You can share these videos on social media and save a copy. There are eight collectible videos from each member. However, the video is limited to one per product barcode per day.

Welcoming the Hallyu Sensation

Although the official launch of the Oreo x BLACKPINK cookies in the Philippines is on January 15, 2023, they’ve already kickstarted the fun on January 11, 2023 at the TriNoma Activity Center. Some of Manila’s most influential personalities—who are also known Blinks—joined the fun such as Mimiyuuuh, Richard Juan, Arshie Larga, Pamela Swing, and Big Boy Blink Migs. Celebrities Sheena Halili and Sharlene San Pedro also came in celebration to introduce the newest limited edition product of Oreo. 

Lucky Filipino Blinks were able to go around the booths all day, enjoy the photo selfie studio, Blink lounge, and other interesting games. 

This isn’t the first time Oreo has collaborated with big names in the industry. After their successful collaboration with Lady Gaga in 2021, Oreo x BLACKPINK is ready to dominate the Asian market. Aside from the Philippines, the Oreo x BLACKPINK limited edition products will be available in Thailand, Indonesia, Malaysia, Singapore, Vietnam, and South Korea.

Banner Image Dani Sison

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