Shake Shack is making its way even further down South and is opening a branch in Alabang Town Center. Earlier this year, they opened a third Philippine location in Greenbelt 5, Makati, and it’s about time they made their burgers more accessible. Plus, they’ve got exclusive offers for Southies that are definitely worth the wait.
A Second Branch in the South
In preparation for their opening in Alabang, Shake Shack is hosting fun activities and giveaways for its fans. From a hotdog stand in Madison Square Park to an international food chain, they continue to bring together communities through its inspired food and drink and love of art.
Exclusive Shack ATC Treat
Shake Shack held a contest from July 4 to 11 where fans got a chance to label one of their signature frozen custard treats. It’s officially named Ala-Big-Bang after a winner was chosen – an apt name for the overloaded dessert. The Alabang exclusive Concrete is made with vanilla frozen custard blended with Bungalow Café’s Auro chocolate glazed donut, chocolate chunks, and caramel coffee sauce.
Strike a Pose at the Shack Hoarding
In collaboration with Plus 63 Design Co., Shake Shack put up a beautifully designed hoarding at the Alabang branch. The façade was made under the direction of co-founder and designer Dan Matutina, highlighting the stories, memories, and moments of the “Townies”. It was inspired by the community’s laid-back and suburban lifestyle, featuring interactive areas like a community wall, marquee lights, and bike racks.
Take a snap of your best OOTD at the location and post it on your Instagram feed from July 12 to August 1, 2021, with the caption explaining why you are the ultimate Shack fan. Don’t forget to tag @shakeshackph. You might just get a chance to win exclusive Shack merchandise designed by Plus 63 and a fashion editorial shoot with photographer Shaira Luna. Check here for the full mechanics.
Southies won’t have to travel far when they crave Shake Shack’s burgers, hotdogs, crinkle-cut fries, or frozen dessert. A quick drive to Alabang Town Center will is now all you need.