It looks like some people will get to make money from Twitter soon. The popular social media platform recently launched a long-promised “Super Follows” feature that lets creators sell subscriptions for access to special content, as per GMA News Online.
Twitter made this decision as they strive to become a preferred online venue for clickable stars. The website also wants to boost its own income in ways that don’t clutter the platform up with promotions or ads.
This means that social media influencers like sports experts or makeup artists will be able to offer the followers ‘behind the scenes’ content, early access, or other cool perks for a fee ranging from $3-$10 per month.
“With Super Follows, people can create an extra level of conversation on Twitter to interact authentically with their most engaged followers – all while earning money,” Twitter product manager Esther Crawford said in a blog post. “Creating Super Follows content is for anyone who brings their unique perspectives and personalities to Twitter to drive the public conversation.”
Twitter had been testing this new feature recently and said it officially launched with a small group of creators in North America. Twitter is looking to roll out the option to follow participating creators on Apple mobile devices in the coming weeks.
Android users need not feel left out. Crawford said this feature will be eventually brought to smartphones powered by Google-backed Android software as well as to the twitter.com website reached through browsers.
How much will Twitter make from this new feature? Twitter will take no more than three percent of subscriptions as a transaction fee until the creator rakes in $50,000 at the platform, at which point Twitter’s share rises to 20 percent.
In case you’re not updated, Twitter recently added ways for popular users to take gratuities with a “Tip Jar” feature, or make money from online events hosted in “Ticketed Spaces.” With this move, there are now more ways for influencers to monetize from the microblogging site.