Get it on Shopee and buy his new single while you’re at it!
Kim Seokjin—aka Jin, the mat-hyung or eldest member of South Korean boy group BTS—is the new face of the instant noodle brand Jin Ramen. This is a dream come true for him, as Jin has wanted to endorse the brand since his 2013 debut. Before he came on board, the brand was endorsed by actor Min Namgoong and chef Baek Jongwon.
In a statement, Jin Ramen manufacturer Ottogi Co, Ltd. said it’s looking forward to seeing Jin take the brand to new heights. The company feels Jin’s sincere love for ARMY and his music matches the brand’s flavors and taste. Also, both Jin and his namesake are leaders in their respective fields.
“With Jin, who has established a significant presence in the world as a global artist and member of BTS, we want to relay our brand’s value ahead of our 35th anniversary next year. We also hope that having Jin as our new model adds momentum to our efforts in both domestic and overseas markets,” Ottogi Co, Ltd. said.
Before the commercials aired, the brand posted a teaser on Instagram earlier this month.
About the product
Based in Anyang-si, Gyeonggi-do, Ottogi Co, Ltd. manufactures different food products. It started with one product—curry powder—in 1969. Now it also produces dehydrated food, edible oils, fish, home meal replacement (HMR) dishes, livestock products, noodles, processed grain products, ramen, retort pouch, sauce, seasoning, spices, and tea. Jin Ramen was launched in 1988, four years before BTS’s Jin was born (his birthday is December 4, 1992). That makes his new endorsement one of the oldest instant noodle brands in South Korea.
This store allows its customers to buy Jin Ramen by the box. Each box can contain 40 packs of Mild or Spicy Jin Ramen. Customers can also buy 20 packs of each for a total of 40 packs.
If you don’t want to buy that many, you can buy Jin Ramen by the pack here instead.
What else is BTS’s Jin up to?
On October 17, BigHit Music confirmed that all seven BTS members will enlist in the South Korean military. Jin will be the first to do, with his enlistment scheduled toward the end of the year. Prior to enlisting, he released a single titled “The Astronaut.” He co-wrote it with Coldplay’s Chris Martin, who sang backup on the song alongside his son Moses. The other members of the British rock group also contributed to the track.
According to Hanteo, “The Astronaut” sold 770,126 copies in its first week. In Japan, it debuted at No. 4 on the Oricon Daily Digital Singles chart and rose to No. 2 the next day with 3,620 downloads. “The Astronaut” also made a splash in the US, debuting at No. 51 on the Billboard Hot 100 with 4.9 million domestic streams and 44,000 downloads in its first tracking week. It also topped the Digital Song Sales and World Digital Song Sales charts.
“The Astronaut” recently won first place on Mnet’s M Countdown, beating out (G)I-DLE’s “Nxde.” It earned Jin his first Korean music show trophy as a solo artist.
You can buy physical copies of Jin’s “The Astronaut” here. This store is reliable and ships fast.
Featured Image Daniella Sison