SMDC describes Lee Min Ho as the “perfect ambassador!”

Korean Star Lee Min Ho is launched as the new face of SM Development Corporation (SMDC)!

“I’m honored to be part of the SMDC family. It’s very important for a person to have a space to call home,” the Korean star says about this.

Lee Min Ho has headlined hit Korean series such as “Boys Over Flowers,” “City Hunter,” “The Heirs,” “Legend of the Blue Sea,” “The King: Eternal Monarch,” and “Pachinko.” With these shows, he has become popular around the globe. He also has his own fan base in the Philippines as these shows aired in local TV networks.

SMDC Vice President for Marketing, Aye Luna, says they are excited to work with the Korean star. She adds that apart from naturally expressing true luxury and sophistication, he is also a good guy in every aspect. These factors make him the perfect brand ambassador for the premiere development corporation.

“He cares about his family and fans, and positively contributes to society through his donation platform. This makes him the perfect brand ambassador of SMDC,” says Luna.

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Lee Min Ho is voted as “the most favorite actor” by the 2022 Overseas Hallyu Report. It is an international survey conducted in 18 countries by the Republic of Korea’s Ministry of Culture, Sports and Tourism and the Korean Foundation for International Culture Exchange (KOFICE).

He has topped the list for five consecutive years since 2018. The South Korean actor also has numerous acting wards since 2009.

He is considered as one of the most influential global style icons. In fact, he has the largest followers on social media among Korean actors.

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